Rustic Crust Pizza & American Flatbread Case Study

Rustic Crust Pizza & American Flatbread

Background:

Ever Better Eating, makers of American Flatbread and Rustic Crust Pizza, offers a variety of ready-made crusts and frozen topped flatbread pizzas that are made of healthy all natural ingredients such as whole grain wheat flour, fresh herbs, cold-pressed olive oil, vine-ripened tomatoes, and handpicked vegetables.

Campaign Need:

To make cooking (Pizza) fun again

Solution:

At-home pizza decorating program hosted by bloggers throughout the nation.

Results:

  • 20 dedicated posts featuring Rustic Crust Pizza and American Flatbreads were published
  • The posts generated more than 1M branded impressions
  • 50+ custom images featuring each of the products were uploaded onto blogs and social networks
  • More than 60 links to the product landing pages were embedded into the blogs
  • 400K+ branded impressions were spread across social media platforms including Twitter, Facebook and Instagram

Links to the Sponsored Post: